edgerton’s mastery in the gift
I finally got round to watching the much-hyped US indie film The Gift last night. The plot revolves around a young couple whose lives are thrown into a tailspin when a schoolfriend from the husband’s past brings bring them a handful of mysterious gifts and a horrifying secret. This is a directorial debut from actor Joel Edgerton. Hitchcockian […]
that roman-raphelson book
In many ways, books on the craft of writing have had an enormous impact on the world. And in other ways, none at all. A now saturated market, separating the wheat from the chaff is an increasingly more onerous task. Writers seem out of moves. More annoyingly still, most never reveal the mechanics of the […]
visiting the sennheiser hq
I’m on day two of a shoot at Sennheiser’s global headquarters. It is located in a suspiciously quiet part of the countryside close to the German city of Hanover. My film crew and I have been asked kindly not to post pictures online. But I have allowed a blog post by our very kind hosts, […]
doug larson and the art of listening
Whether you are David Axelrod or Seth Godin, all comms strategists have a common ground that can be broken into 3 parts. That is, to ‘Understand, Define and Create‘. In my own brand building and campaign experience, I’d say the heavy lifting has been in the first two stages. Fulfilling that role requires an adroit […]
shooting the jungle
My good friend Ollie Rushton suggested we watch Predator last night. It seems the fanboy in me won’t die. Arnie is still one of my favourites. Fine, I just have to accept it. I have terrible taste. I’m a child of the eighties and when that shot-gun snare kicks in, and Schwarzenegger’s arm wrestles Carl Weathers for […]
